Expert Insights Series: Influencer Marketing Presented by Ykone will take place on Wednesday, April 28, 2021. This event on Brand USA Global Marketplace will highlight the future of influencer marketing and showcase best practices around influencer content, platforms, and ROI in the travel industry to help make influencer marketing campaigns a great success.

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The pandemic has forced our U.S. partners to think differently about storytelling, and to prioritize the rebuilding of trust and comfortability within our destinations. Influencer marketing has evolved throughout the course of the pandemic, and can be an impactful, genuine, and meaningful addition to a brand’s marketing mix as destinations prepare for recovery of international inbound travel. During the first edition of Brand USA’s Expert Insights Series, Ykone—one of the world’s leading influencer agencies—will share its marketing expertise, including best practices for:

    • Putting your destination or attraction on the map
    • Engaging and delivering the right messages
    • Creating “book now” opportunities
    • Vetting the best brand safe influencer for your campaign
    • Creating and optimizing powerful content
    • Maximizing itineraries and influencer opportunities

At the end of the program there will be an opportunity for U.S. partners to engage in a Q&A session.

 

Registration must be completed by April 26 at 12:00 AM EDT.
*Existing users do not need to re-register for the platform. Existing users who register for this event will opt-in for all communications related to Expert Insights Series: Influence Marketing Presented by Ykone.

Wednesday, April 28 11:00 AM - 12:45 PM EDT

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HELPFUL TIPS for an optimal experience on Brand USA Global Marketplace

EVENT PROGRAM for Expert Insights Series: Influencer Marketing Presented by Ykone

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About Ykone

Ykone is one of the world’s leading international influencer marketing agencies for travel, beauty, fashion, and luxury brands. Working for prestigious clients in the travel sector such as Brand USA, Marriott, and Abu Dhabi Tourism, while also supporting a robust client list across verticals such as Chanel, Dior, Nespresso, Rimowa, Chopard, and more, Ykone has more than 10 offices around the world, from New York and Paris to Dubai and Shanghai. Its international positioning offers a unique global and local “glocal” approach, with international teams of experts responding to the needs of brands. With its owned technology, Campaygn, and internal creative studios, Ykone places creativity, PR, and innovation at the heart of each campaign, helping brands strategize, create, produce, and amplify their social media and influencer marketing activities on more than 350 activations per year. Visit Ykone.com for more information or follow on Instagram, LinkedIn, and Medium.
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Wednesday, April 28 11:00 AM - 12:45 PM EDT

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HELPFUL TIPS for an optimal experience on Brand USA Global Marketplace

EVENT PROGRAM for Expert Insights Series: Influencer Marketing Presented by Ykone

null

About Ykone

Ykone is one of the world’s leading international influencer marketing agencies for travel, beauty, fashion, and luxury brands. Working for prestigious clients in the travel sector such as Brand USA, Marriott, and Abu Dhabi Tourism, while also supporting a robust client list across verticals such as Chanel, Dior, Nespresso, Rimowa, Chopard, and more, Ykone has more than 10 offices around the world, from New York and Paris to Dubai and Shanghai. Its international positioning offers a unique global and local “glocal” approach, with international teams of experts responding to the needs of brands. With its owned technology, Campaygn, and internal creative studios, Ykone places creativity, PR, and innovation at the heart of each campaign, helping brands strategize, create, produce, and amplify their social media and influencer marketing activities on more than 350 activations per year. Visit Ykone.com for more information or follow on InstagramLinkedIn, and Medium.

Helpful Tips for an Optimal Experience on Brand USA Global Marketplace – User Guide